How to become # 1 ?: Raising citation index Site

High egg site - the key to its leading position. the higher the score, the less "picky" search engines to how to optimize resources page.

but the search engine considers not only how many sites link to yours, but also:

  1. What is the ratio of outbound / inbound links to your site.
    If you refer to 800 sites, and you refer to 1400, other things being equal (or similar) conditions, you will be much lower than a site with the same IC, but referring to the 500 other resources.

  2. What is the ratio of weight to the total outgoing / incoming links to your site.
    Each link has its own weight. If you refer to the high rating the resource itself, that the weight of their links are much higher than those who languish somewhere in a 4-7 ten meters.

  3. Comparative hierarchy of pages with outgoing and backlinks.
    If you refer to some site from the home page of his, and he - not the main, the value of reciprocal links you will be lowered and such an exchange you will most likely be unprofitable. The same is true if the page with outbound links is in the root directory of your site, and the page with the reverse - in a nested.

  4. Thematic weight links to your site.
    This is - one of the most important criteria reference value. Here there are 2 aspects:
    1. General thematic proximity to your resource link to you site.
    2. Subject proximity backlink text. If it coincides with a key request (or, considering the morphology of Russian language, is close to it), then the value of such links increases dramatically.

  5. «Weight» HTML-tags within the which has links.
    From the point of view of search engines, HTML-objects have different importance, for example, the tag <H1> more weight than the tag <H2>, which, in turn, is more important than the tag <STRONG> or <B>. This is associated with a term such as "document object model» (DOM, Document Object Model), according to which the document (such as a web page) is a structured substance, respectively, some of its components are higher in the structural hierarchy, others - less. The higher the level of the object, in which there is a link tag, the more the weight of the link.

As you can see, all this is quite difficult, not to say - confused, so it is not surprising that many of such an abundance of classified information, it is difficult, they say, goes all around the head. However, we simplify the picture for you and make it more understandable and logical.
So, you need to remember just a few simple things:

  1. Strive to ensure that led to your site as much as one-way links as possible.

  2. Make sure that the number of outbound links should not exceed the number of members.

  3. Make sure that the level of pages of sites that are located backlinks, was not lower than the pages with outgoing links on your site.

  4. Try to exchange links with thematically related sites.
    (BackLinks Checker will help you solve this problem and to form for you lists of potential partners from topically related sites.)

  5. Try to exchange links with sites that stand highest in the search engine rankings for the request is the key for you.
    If the selection of these resources takes you too much time, just be guided by the fact that TCI partner sites has been as high as possible and preferably - not less than yours. And offer to place links, texts that contain the dates of your keyword phrases.

The rule is the fulfillment of all of these recommendations, and you will have excellent chances of a sustainable movement of your life up.

Next we move on to consider ways to directly link exchange. After all, one way or another, a global challenge to succeed in promoting a web-site - to maximize the number of quality backlinks.

link Exchange

Ways to link exchange

Basically, link exchange methods can be divided into several main categories:

  • The so-called. "Manual link exchange"
  • Automatically, through the form of adding backlinks to your own site.
  • Partially automated, in link systems.
  • Semi-automatic, with the use of special software.
Manual link exchange

It may be of a manually filling forms for the exchange of links to partner sites, or (if not available on site) direction webmaster resource exchange offers by e-Mail. This method involves an independent search of suitable resources and is the most time consuming and inefficient, so it hardly makes sense to pay him much attention.

Automatic exchange via the form to add backlinks to your own site

The least time-consuming method. In fact, in order to make it work, you need only one thing: there is a corresponding system on the site. Your potential partners (who, presumably, are you do) fill out a form with the necessary data, and you get an e-Mail notification of their sentences. Some systems will immediately place an affiliate link at home, others do it only after checking and finding backlink.

Partially automated exchange in link systems

This method has both advantages and disadvantages. As a rule, by registering, you get access to the proposals of potential partners and can choose the ones that suit you. However, many such systems claim that the check for back links from partners automatically, however, even if it is really happening, is not always the results of such a test can be trusted, because:

  • Some exchange systems allow you to use as a reference code by writing client script, in particular, in order to attract the participation of sites whose hosts do not allow you to use software modules for link exchange (Mostly concerning free hosting - narod.ru, boom.ru etc.). And from the point of view of search engines is link is not, therefore, if you refer to the affiliate site correctly by writing a link in the HTML-code, > and he to you - using the above method, the search engine will only see coming from your link, but does not see the opposite. The result of this "exchange" will only decrease your site's position.

  • Some systems do not provide data on TIC of partner sites, putting the benefits of process dependent on blind chance. If you CY is equal to zero, then you have nothing to lose, and if you have it - 200-300 and above? Other systems show TCI partners, but do not use filters to filter out suggestions nizkoreytingovyh sites, so you have to sift through endless list manually, deciding with whom stoit change links and with whom - no.

  • Many systems do not pay attention (and do not inform you about it), on equal levels, whether outgoing and backlinks are placed. You can put a link on the affiliate site to the page in the root directory, while the reverse will be on the second or third level, but no one will say anything about it.

  • Search engines really "do not like" when the webmasters resort to the services of automated systems, considering such activity artificial increase of the citation index. And if suddenly your site TCI sharply fly up to heaven, the search engine is likely to decide what happened exactly that buried a resource in the ban list. As for themselves sharing systems, the majority of them do not always pay attention to such a "trifle" and do not include any measures to achieve the progressive ( "natural") increasing TCI exchange participants.

  • Most importantly, all or most of these systems do not check whether the link is indexed on your search engine. And without that you can not get anything but harm.

It is because of the above reasons, we at one time refused to participate in a link exchange system. However, we assume that there are systems, participation in which will bring you a favor, and they will not have these drawbacks. However, none of them will not be able to perform effectively the last condition . Because not all search engines respond to queries submitted to Web servers (such as Yandex). That is why, even if you find a really good working service link exchange, you can not do without BackLinks Checker 'and.

Semi-automatic, with the use of special software

It provides complete forms for the exchange of links to partner sites. Compared to the manual method saves a lot of time and effort. Furthermore, it allows:

  • In some cases, completely automate repetitive procedure of filling forms of link exchange (very useful when you have multiple projects)
  • Generate lists of potential partner sites from linking to competing sites thematically close
  • Control TCI potential partners

…etc.

Note: for full details, as well as our recommendations for choosing a particular software, you can get an additional free service, purchasing BackLinks Checker.

Where to find partners to exchange links?

Search of partners to exchange links - is another headache those involved in the promotion of web-sites. We can say that today does not exist any optimal method or technology, or know-how, can effectively solve this problem. However BackLinks Checker can help you in solving this problem, create lists of thematically similar to your resource site - your potential partners to exchange links.

However, perhaps the biggest problem here - not so much in the "where to find partners" as is "where to find a bona fide partners." In our experience, the usual pattern is as follows:

  1. From those to whom you are applying for the e-Mail, only 25-50% respond to your appeal.

  2. If you place a request through the form on the website or in the automatic link exchange system, you will most likely be sure to come confirmation that your application is accepted, but this does not mean that reciprocal link to your site will appear on this website. So, after a week or two, check it BackLinks Checker 'om. If you can not find, you can make a re-test after a week and a half. If there is nothing again, you can safely delete the outbound link from your site, and the failed "partner" boldly entered into the Blacklist in our program.

  3. After the lion's share (50% or more) sites dropped out, everything is just beginning. Because the more curious things happen, too. You may find (with BackLinks Checker do this easily) gradually back links to your site gradually disappear somewhere. Sometimes - just the pages "of partner" site, and sometimes they are there, like it is, but the search engines are no longer there to detect them. What's the deal? Most often, this occurs on sites where pages with affiliate links are generated automatically, and new ones are added up, while old, of course, fall down. And, as we have said, the search engines index a limited amount of pages, so that, after some time indexing robot can simply "do not walk" to link to you. And it turns out that instead of sharing you get a one-way outbound link from your site.

You ask - and what the owners of such sites - do not know about this? Of course, they know! Why do they allow? Well, because in this way they reduce the number of outgoing links from your own site. You want to say that this is not fair? Agree - not fair, and even - dishonestly. Order and need BackLinks Checker, not to allow just such "partners" pull the chestnuts out of the fire others' (ie - your) hands, as they say.

In the end, if you do not have a list of long-proven absolutely reliable partners, then you will have only a small portion of those with whom you are trying to exchange. Cherish them.

If this picture is causing your depression, then we have good news for you: we think about this problem and solve it already. In a short time the tool will appear in our program, which may overturn all the idea of ​​the link exchange process and make it an order of magnitude, if not two, more efficiently. Now we can not tell you all the details, but in general terms, meaning that you will have access to a huge database, just the same, proven and reliable partners, with the possibility of their selection by category and TCI, and grouped in the form of ranking.

And yet - we will continue consideration of ways to improve the TCI, available today.

Registration in the indexed directories

We again have news. Again - good. However, there are also bad.

The good: so far there are more indexable major search engines directories, hosts the one-way links.

The bad: their remains less and less. This is understandable: after all, their own rating is not reduced, they have to take care of someone to put links to them.

You can search these directories in the usual way. And then check their parameters, such as their IC (BackLinks Checker allows you to do so), the number of indexed pages and more (you can take advantage of some free service, such as provided by the site http://www.be1.ru/ services / stat /).

Since it is assumed that links to your site will be one-sided, that, by and large, you should worry only one thing - whether they search engines to index.

To place a link to directories is particularly easy to use software for semi-automatic registration.

Participating in link systems

You can try, not forgetting about everything, as we warned you before. Anyway, after a couple of weeks after the start of the exchange of check backlinks BackLinks Checker 'om. You will be surprised how much ballast, pull down your site, you have accumulated during this time.

Link Exchange for e-Mail

If you have a database of potential partners' data, but they do not form for automatic registration of applications, in such cases there is an exchange of letters with the HTML-code link to be placed on relevant pages. As a rule, if it happened, then the chances of mutually beneficial exchange is much more than in other cases, because if someone is deliberately taking the time to correspond with you, probably, he was seriously interested in cooperation. By the way, often, these potential partners themselves act as initiators, the first sending you offers. However, in any case, you should:

  1. Analyze how you will benefit from such an exchange.

  2. Periodically check backlinks BackLinks Checker 'om, because sometimes (unfortunately, more often than we would like), it ends not as good as the beginning.
Back to contents Forward