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Projection advertising. Innovations in the advertising business.

projector The projector for light projection advertising is a special equipment for projecting advertising images of a large area on various surfaces. To use the device does not require special surface preparation, you can project images both on the blank walls of houses, and on the walls of office buildings or for example on industrial objects.

In order to start working you only need to sign a contract with the owner of the building and install the projector, while the facade itself does not need to hang anything. The projector has a powerful xenon lamp, many times more powerful than those installed in the car, so the image will be bright and juicy, even in the daytime.

Projection advertising is convenient because on one surface you can project several images in one period of time, because the projector has the ability to alternate advertising slides. The program for alternating slides is set by you. Thus, on one advertising surface you can show ads to several advertisers, in contrast to stationary billboards, where you can place only one advertisement per month. This allows you to repeatedly increase the size of the profit from one ad slot, while the rental of the ad slot remains the same.

Projection of advertising on the building

Why this business?

Light projection advertising is a bright and catchy kind of advertising, in view of the fact that this is a fairly new type of advertising for Russia, you will not have competitors. Advertising images are large and colorful, they can be seen from a distance, they are large (from 150 square meters and more) and hence the profitability of such advertising is much higher than all usual types of advertising.


Your customers will be cellular operators, banks, organizers of concerts and exhibitions, retailers, breweries, radio stations and TV channels, fitness centers and tour operators and many other companies.

As practice shows, consumers have long been bored with standard types of outdoor advertising such as billboards, now few people pay attention to faded posters hung along the roads in huge quantities. Naturally, the time of consumer's contact with the advertising surface also decreases, which entails a decrease in the cost of advertising on standard billboards. At the same time, the huge glowing wall of the building, on which the sparkling images change, will attract the attention of the entire city. Past such an amazing advertising poster it is impossible to pass indifferent.

Payback Time

The payback time of one projector is about 2-3 months and depends mainly on the loading of equipment. The more advertisers fall on one projector, the higher the payback period. You can search for advertisers both independently and offer cooperation to advertising companies in your city, they will supply you customers for a small percentage. You can also advertise yourself with your own equipment by installing one of the slides in the projector with the requisites of your organization.

projector Conclusion:

On the example of projection advertising, we see how important the role of innovation in the opening of a new business. Due to the lack of competition and high profitability of the advertising business, projection advertising is a new type of business , attractive for investors and businessmen.

Contact Information

For more information on the equipment for projection advertising, please contact us at:

Our phone: (812) 309-25-25
ICQ-consultant: 449-031-976
Our address: 195248, St. Petersburg, Bolshoy prospectus PS 26, office 27 (entrance from Monchegorskaya street)
Office hours: from 10.00 to 18.00 on weekdays