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Pricing - Erukhimovich I.L.

PRICING

Teaching aid 3rd edition, stereotyped

Erukhimovich I. L.

E79 Pricing: Textbook. Method. allowance. - 3rd ed., Stereotype. - K .: IAPM, 2003 .-- 108 p .: ill. - Bibliography: p. 103-104.

ISBN 966-608-317-5

The proposed manual consistently sets out the theoretical, methodological and practical questions of the formation of production costs; economic nature and types of profit; the concept of profitability and methods for its determination; economic nature and types of prices; pricing principles in a market economy; pricing mechanism and pricing policy of enterprises (firms) depending on the adopted management strategy.

For distance and distance learning graduate students, as well as undergraduate and college.

BBK 65.422ya7



ЗМІСТ


Introduction
1. Costs of production, costs of the enterprise
1.1. Cost of production. Concept, economic essence
1.2. Classification of costs in the calculation section
1.3. Types of production costs
1.4. Classification of production costs by the degree of dependence on the number of products
conclusions
2. Profit and rate of return
2.1. Profit. Concept, economic essence
2.2. Profit Types
2.3. Distribution and use of profits
2.4. Profitability. Economic essence, types, calculation of profitability indicators
conclusions
3. Pricing principles
3.1. The concept of pricing and pricing. Price features
3.2. Market pricing mechanism
3.3. State regulation of prices
conclusions
4. Types of prices
4.1. Factors Affecting Price Levels
4.2. Types of prices according to the degree of accounting for costs and profits
4.3. Types of prices (tariffs) depending on the degree of independence of the enterprise
4.4. Types of prices in sales contracts
4.5. Types of prices depending on the region of implementation
4.6. Types of prices by their duration
4.7. Types of prices depending on the accounting for transportation costs
4.8. Types of prices used in the practice of accounting, analysis and planning
conclusions
5. Methodology for calculating wholesale and retail prices for goods
conclusions
6. Pricing policy of the enterprise (firm)
6.1. Product life cycle. Concept, stages
6.2. The dependence of marketing strategies on the stage of the product life cycle
6.3. Market goals and pricing policies
6.4. Types of pricing policy of an enterprise (firm)
conclusions
7. Pricing methods in a market economy
7.1. Setting sales prices based on average costs and profits
7.2. Pricing based on breakeven analysis and target earnings
7.3. Pricing based on the perceived value of a product
7.4. Pricing Based on Current Market Prices
7.5. Closing bidding
7.6. Establishing the final bid price for a product
7.7. Pricing with discounts and allowances for sales promotion
7.8. Differentiated pricing
7.9. Analysis of the state of the sales market and operational regulation of prices
conclusions
List of used and recommended literature