Dictionnaire klyuchovih termіnіv distsiplіni s "Marketing" - a rowing MG

Kompaniia-poslіdovnik

- One s provіdnih kompanіy the Branch, yak pragne vtrimati chastku its market analysis, not to tsogo dokladayuchi Nadzvychaina sytuatsia zusil.

complex prosuvannya

- Spetsifіchne poєdnannya advertisements NKVD sale zahodіv schodo prosuvannya product i propaganda, scho vikoristovuє kompaniia for dosyagnennya ADVERTISING MARKETING tsіley i.

A complex zakupіvlya

- Zakupіvlya rozv'yazannya complex problems scho not potrebuє of acceptance yakihos okremih rіshen.

Complex keruvannya yakіstyu

- Warm up, spryamovanі on bezupinne polіpshennya of Quality tovarіv, obslugovuvannya i marketingovoї dіyalnostі.

Komunіkatsіya Marketing

- NKVD sales, advertising, vklyuchayuchi pablіk relations, stimulyuvannya zbutu, prosuvannya product on the market analysis.

competitive perevaga

- Perevaga over competitors, scho for rakhunok dosyagaєtsya proponuvannya spozhivacham tovarіv vischoї of Quality abo zavdyaki nizkim tsіnam, abo h Erez nadannya great Vigoda, SSMSC kompensuyut visokі tsіni for goods i Hotel.

Konkurentnі strategії

- Strategії, SSMSC dozvolyayut kompanії posіsti mіtsnі pozitsії in borotbі i s competitors give naysilnіshu s usіh mozhlivih strategіchnu perevagu over competitors.

Konkurentsіya monopolіstichna

- One s form konkurentsії on market analysis, de bezlіch pokuptsіv i prodavtsіv ukladayut landed in a wide dіapazonі tsіn. Taku mozhlivіst obumovlyuє zdatnіst prodavtsіv zaproponuvati pokuptsyam rіznі goods, scho rіznyatsya one od one yakіstyu, zovnіshnіm clearance іnshimi vlastivostyami and takozh the assortment suputnіh poslug. Username Lost Password, SSMSC Bacha qiu rіznitsyu, gotovі platiti for the goods right up nayvischih tsіn, zafіksovanih on market analysis.

Konkurentsіya nedoskonala

- Konkurentsіya on market analysis, de Porush balance mіzh seller i pokuptsyami, yak generally produces up vіdhilennya real rinkovih tsіn od tsіn rіvnovagi Vgoru (for nestachі prodavtsіv) abo down (for dostatnoї kіlkostі prodavtsіv product i).

Konkurentsіya netsіnova

- Supernitstvo mіzh pіdpriєmstvami scho vipuskayut analogіchnі virobi no way manevruvannya tsіnami, and for rakhunok pіdvischennya of Quality produktsії, ovolodіnnya advanced tehnologієyu, udoskonalennya organіzatsії virobnitstva i keruvannya, vikoristannya marketing that іn.

Konkurentsіya nechesna

- Konkurentsіya scho porushuє dіlovі standards, rules i traditsії (if not porushuyut zakonіv); dotrimannyam rules for konkurentsії mozhut stezhiti dіlovі asotsіatsії i spetsіalnі derzhavnі bodies.

Konkurentsіya olіgopolіstichna

- Form konkurentsії on market analysis, yaky vklyuchaє slim Quantity prodavtsіv, stole chutlivih to polіtiki tsіnoutvorennya i marketingovoї strategії. Neznachny Quantity uchasnikіv olіgopolіstichnogo Rinku great mіroyu obumovlena zhorstkimi minds proniknennya on Taqiy rinok. One s іstotnih Find our olіgopolіstichnogo Rinku polyagaє in fact, scho yogo Participants not mozhut rozrahovuvati on dovgostrokovy positive results pіdvischennya tsіn: competitors zmusyat zniziti їh.

Konkurentsіya Subject

- Rіznovid tovarnoї konkurentsії. Vinikaє in rezultatі vigotovlennya rіznimi pіdpriєmstvami practical odnakovih virobіv. Rіznitsya mіzh such virobami in vigotovlennі, dizaynі, upakovtsі, trademarks.

Konkurentsіya "primary"

- Posilannya pokuptsіv on nizkі tsіni konkurentіv, yakih (tsіn) not іsnuє.

Konkurentsіya funktsіonalna

- Rіznovid tovarnoї konkurentsії. Obumovlyuєtsya tim, scho Mauger Buti require concrete zadovolena for Relief virobіv-zamіnnikіv, SSMSC nazivayutsya funktsіonalnimi competitors. Tsei hour pid nuance doslіdzhennya comprehensive market analysis potrіbno vrahovuvati navіt todі, if pіdpriєmstvo vihodit on rinok іz printsipovo novim virobom.

Contests, lotereї i gras

- Come, scho їh spetsіalno vzhivayut for stimulyuvannya zbutu, SSMSC give spozhivachevі chance vipadkovo abo doklavshi Pevnyi zusil vigrati scho nebudu, napriklad, groshі, putіvki abo goods.

consumerism

- Organіzovany ruh gromadyan i Reigning organіv, spryamovany on pіdvischennya vplivu pokuptsіv on prodavtsіv produktsії.

Contact

- One s etapіv sale processes, if the seller zustrіchaєtsya s pokuptsem.

The contact auditorіya

- Grupa people yak viyavlyaє real abo potentsіyny іnteres to kompanії i od yakoї deposits, chi dosyagne kompaniia svoєї methylation.

marketing Control

- Kіlkіsne viznachennya th analіz rezultatіv realіzatsії marketing strategіy i planіv and takozh zdіysnennya koriguyuchih Act reasonably posed for dosyagnennya tsіley.