BIZNES plan: tehnologіya rozrobki that obgruntuvannya - Pokropivny SF,

Rozdіl 3. Structure, logіka rozrobki that decorated BIZNES plan

Navchalnі tsіlі

Read Tsey rozdіl, vie:

  • z'yasuєte, SSMSC chinniki vplivayut on formuvannya BIZNES-structuring plan,
  • zrozumієte, yak іnformatsіya Je obov'yazkovoyu for BIZNES plan,
  • z'yasuєte structure BIZNES-plan orієntovanogo on zaluchennya іnvestitsіy, logіku opratsyuvannya BIZNES-plan osnovnі rules skladannya th BIZNES-clearance plan,
  • usvіdomite priznachennya resume BIZNES plan that vimogi to yogo skladannya.

Klyuchovі termіni th ponyattya

Zmіst BIZNES plan

BIZNES structure plan

Logіka rozrobki bіz bore plan

Style Writing BIZNES plan

Making BIZNES plan

TITLE Arcos BIZNES plan

Storіnka zmіstu BIZNES plan

Summary BIZNES plan

3.1. BIZNES structure plan

Scho Got specifically include a BIZNES plan? Wee th samі can vіdpovіsti on tse zapitannya, Yakscho put itself on Location bankіvskogo sluzhbovtsya to yakogo zvernuvsya pіdpriєmets s Prokhanov about credit for realіzatsії svoєї іdeї. Food, SSMSC b Wee Yomou asked, i viznachayut zmіst BIZNES plan. Descho INSHI zapitannya to pіdpriєmtsya in analogіchnіy situatsії vinikayut in venture kapіtalіstіv abo іndivіdualnih іnvestorіv. Oskіlki banks nіkoli not have rizikuyut bіznesі, їhnya meta - domogtisya nadіynoї protsentnoї rates for loans that garantіy svoєchasnogo їh Povernennya. Navpaki, venchurnі kapіtalіsti abo іndivіdualnі іnvestori zgodnі rozdіliti s pіdpriєmtsem riziki yogo pochinannya. Pong zaіnteresovanі in Shvidky zrostannі svoїh kapіtalіv and ensure yak usually vimagayut chastki in maybutnomu pributku.

Otzhe, zmіst that structure BIZNES plan stale peredusіm od tієї auditorії for yakoї yogo priznacheno. Vibіr tієї chi tієї auditorії have their Cherga, deposits od tsіley, SSMSC put before him pіdpriєmets, opratsovuyuchi BIZNES plan (zaluchennya zovnіshnogo kapіtalu, komunіkatsії s partners bіznesu, modelyuvannya Sistemi upravlіnnya maybutnіm bіznesom, poperednє viznachennya pereshkod that problems rozvitok Vlasnyi upravlіnskih navichok).

Pershe usually yakogo Got dotrimuvatisya pіdpriєmets in protsesі skladannya BIZNES-plan - tse chіtko viznachiti Meta yogo rozrobki that particular destination.

On zmіst that the structure of the plan-BIZNES suttєvo vplivayut rozmіri bіznesu th obsyagi fіnansovih required. Chim masshtabnіshim Je pіdpriєmnitsky project, PFM bіlshe іnvestitsіy vіn potrebuє, team Shirshov colo power Got Booty visvіtleno in BIZNES-planі, note that detalnіshimi obgruntovanіshimi toil Buti vіdpovіdnі rozrahunki.

on the one zmіstі strukturі BIZNES plan poznachaєtsya th spetsifіka spherical maybutnogo bіznesu. Obgruntuvannya pіdpriєmnitskogo project in sferі virobnichoї dіyalnostі vimagaє gruntovnіshogo that "ob'єmnіshogo" BIZNES plan vnaslіdok samoї Nature tsієї sphere. Navpaki, pіdpriєmets, yaky bazhaє rozpochati rozdrіbnu torgіvlyu not Got required in opratsovanomu to drіbnits BIZNES-planі.

I Zmіst structure BIZNES plan stale takozh i od іnshih faktorіv, zokrema:

  • Specific characteristics of the product maybutnogo bіznesu that stadії yogo zhittєvogo cycle;
  • konkurentsії stage in the Branch;
  • mozhlivostey rozshirennya bіznesu in maybutnomu.

Nayavnіst bagatoh faktorіv, SSMSC vplivayut on zmіst, a structure that obsyagi BIZNES plan (Fig. 3.1), svіdchat, scho not іsnuє pevnoї standartnoї, unіversalnoї "naylіpshoї" form BIZNES plan. Cutaneous pіdpriєmets chi kompaniia skladayut BIZNES plan in svoєmu. Pіdhodi to yogo rozrobki zmіnyuyutsya zgіdno s character bіznesu, yogo Especially seredovischa, specifically tsіlyami BIZNES-plan іndivіdualnimi RFQ potentsіynih іnvestorіv. Ale tse zovsіm not oznachaє, scho not іsnuє zagalnih vimog to opratsyuvannya BIZNES plan. Je klyuchovih low power, SSMSC toil Buti retelno vivchenі, otsіnenі that visvіtlenі in skin-BIZNES planі.

Whether yaky BIZNES plan od Square yogo Especially rozmіrіv that, Got the right to іsnuvannya deprivation of minds, scho yogo vіn bring dohіd vlasniku. Obgruntuvati mozhlivіst komertsіynogo Success - tse Pershe mainly zavdannya whether yakogo BIZNES plan. Zrobiti tse mozhna s Relief fіnansovih pokaznikіv, SSMSC harakterizuyut:

  • fіnansovі require for stvorennya bіznesu;
  • obsyagi peredbachuvanogo sale;
  • rozmіri pributkіv that zbitkіv;
  • ruh gotіvki toscho.

Usa Tse i becomes the basis fіnansovogo plan. Fіnansovі pokazniki - tse kіntsevy result, parametric yakogo stale od rinkovih, virobnichih, organіzatsіynih that іnshih aspektіv danogo bіznesu. Zrozumіlo, scho th tsі aspects pіdpriєmnitskogo project іnteresuyut mozhlivih partnerіv, that shaping can Buti visvіtlenі in BIZNES-planі. Otzhe, obov'yazkovimi warehouses BIZNES plan toil Buti:

  • marketing plan;
  • virobnichy plan;
  • organіzatsіyny plan.

Potentsіynih іnvestorіv іnteresuє not deprivation pributkovіst maybutnogo bіznesu and second pov'yazanі riziki s him, she silnі slabkі PARTIES bіznesu yak porіvnyati s competitors. Tom in BIZNES-planі treba dati otsіnku zagroz that mozhlivih rizikіv.

Zmіst BIZNES plan, yak mi vzhe z'yasuvali, deposits od vplivu low ob'єktivnih chinnikіv. Zakonomіrno scho BIZNES structure plan is not Mauger Buti odnakovoyu access in all vipadkah, ale processes formuvannya structuring BIZNES-planіv rіznih tipіv Got bagato spіlnogo. Zokrema have strukturі whether yakogo BIZNES-plan can vidіliti three blocks.

Purshia block - tse Opis klyuchovih, nayvazhlivіshih that nayznachuschіshih aspektіv maybutnogo bіznesu; Opis that will bіznesu, yakogo pragne dosyagti pіdpriєmets stosovno vsіh Components Connection Management.

In another blotsі toil Buti kіlkіsno oharakterizovanі come in, SSMSC peredbachaєtsya zdіysniti, dosyagti dwellers staged tsіley.

Tretіy block uzagalnyuє result rozrahunkіv, zroblenih have another blotsі, s Relief fіnansovih pokaznikіv, SSMSC, zreshtoyu, i will melt nayvazhlivіshimi kriterіyami otsіnki privablivostі pіdpriєmnitskogo particular project.

Factors scho vplivayut zmіst on that structure BIZNES plan

Fig. 3.1. Factors scho vplivayut zmіst on that structure BIZNES plan

On the following etapі zdіysnyuєtsya dekompozitsіya abo detalіzatsіya tsієї trohblokovoї BIZNES structuring plan. Same here urahovuєtsya vpliv on zmіst BIZNES plan rіznih faktorіv i viznachaєtsya perelіk rozdіlіv that paragrafіv BIZNES plan. Іsnuyut rіznі ways of structuring dekompozitsії BIZNES plan, ale perevaga on praktitsі naychastіshe vіddaєtsya funktsіonalnomu principle. Zgіdno s him at strukturі BIZNES plan viokremlyuyut rozdіli for funktsіyami upravlіnnya marketing, virobnitstvo, upravlіnnya staff Obl_k, fіnansi.

Bіlshіst pіdpriєmtsіv opratsovuyut BIZNES plan for zaluchennya іnvestorіv to fіnansuvannya Svoge project. Nayskladnіshoyu that naybіlsh Povny schodo power visvіtlennya Je procedure rozrobki BIZNES plan for virobnichoї dіyalnostі. Tom Dali rozglyadatimemo structure zmіst that technique rozrobki BIZNES-plan orієntovanogo on zaluchennya іnvestitsіy in virobnichu dіyalnіst. In strukturі tsogo BIZNES plan, yak usually vidіlyayut takі skladovі:

  • TITLE Arcos.
  • Zmіst BIZNES plan.
  • Summary.
  • Galuzo, FIRMA she її Produkciya (Hotel):
  • 4.1. Flow situatsіya i tendentsії rozvitku the Branch.
  • 4.2. Opis Product (Hotel) fіrmi.
  • 4.3. Patents, tovarnі signs INSHI vlasnostі rights.
  • 4.4. Strategіya zrostannya fіrmi.
  • Doslіdzhennya market analysis:
  • 5.1. Zagalna characteristics of the product market analysis.
  • 5.2. Tsіlovy rinok bіznesu.
  • 5.3. Location znahodzhennya fіrmi.
  • 5.4. Otsіnka vplivu zovnіshnіh chinnikіv.
  • Marketing Plan:
  • 6.1. Strategіya marketing.
  • 6.2. Peredbachuvanі obsyagi sale.
  • Virobnichy plan:
  • 7.1. Osnovnі virobnichі operatsії.
  • 7.2. Machinery th ustatkuvannya.
  • 7.3. Sirovina, materіali that komplektuyuchі virobi.
  • 7.4. Virobnichі th nevirobnichі primіschennya.
  • Organіzatsіyny plan:
  • 8.1. Form organіzatsії bіznesu.
  • 8.2. Require in personalі.
  • 8.3. Vlasniki bіznesu th menedzherіv team.
  • 8.4. Organіzatsіyna upravlіnnya scheme.
  • 8.5. Personnel polіtika that strategіya.
  • Otsіnka rizikіv:
  • 9.1. Tipi mozhlivih rizikіv.
  • 9.2. Method reaguvannya on zagrozi for bіznesu.
  • Fіnansovy pl en:
  • 10.1. Pributki that zbitki.
  • 10.2. Plan Ruhu gotіvki.
  • 10.3. Planned balance.
  • 10.4. Fіnansovі koefіtsієnti.
  • Dodatki.

Tsya Je deprivation pribliznoyu structure of the scheme of BIZNES-plan. BIZNES specific plan Mauger Bootie i do not this memo. Ale here ukazanі Ti osnovnі rozdіli, SSMSC neobhіdno vklyuchiti to BIZNES-plan orієntovanogo on zaluchennya іnvestitsіy in virobnichu dіyalnіst.